My interview with Luc Sante, about his new book Folk Photography: The American Real-Photo Postcard, 1905-1930 (Yeti/Verse Chorus Press), has just been published on Artforum.com. Click through not only to read his ruminations on this early-twentieth-century phenomenon, but also to see a slide show of additional images from the book. In the course of our discussion, Sante reiterated his point (from the book’s introduction) that he sees the real-photo postcard as a link between late-nineteenth-century American photography (of the Civil War, of the American West) and the “documentary” style of 1930s-era photographers associated with the Farm Security Administration. One aspect of our conversation that did not make it to the final edit of the text, however, concerned the links (if any) between the real-photo postcard craze and art being made between, say, 1905 and 1915. Sante suggested that the pictures are in almost every way contrary to what the Pictorialists, grouped around Alfried Stieglitz, were doing at that time, and cited how startling it was when Paul Strand’s photographs published in the final issue of Camera Work depicted commercial signage. At another moment in our discussion, Sante pointed to enterprising late-nineteenth-century photographers as one possible precedent for the real-photo postcard, citing Solomon Butcher, a postcard photographer whose work from earlier decades included a spectacular series depicting pioneer families on the Kansas-Nebraska prairies. The images in Sante’s book, which are culled from his own collection of the postcards, are pretty remarkable, and his essay is as thoughtful and well-written as you would expect. Click here to read the interview and learn more.
(NB: From the book’s extended caption to the image above: “The 62-foot-tall, 44-foot-long elk was constructed by a stage designer named Edmund Carns to welcome a convention of the Benevolent and Protective Order of Elks, one of the country’s largest fraternal organizations. The plaster that coated the statue included $1200 worth of high-grade copper ore mined nearby; its eyes were made of 10-inch, 75-watt nitrogen lightbulbs. Before the month ended the elk had been taken down and its copper recovered.”)